Blog

Saying “no” with grace

One of the things I’ve historically struggled with is telling people no. I’m a recovering people pleaser and I find so much joy in being able to help others. However, as an entrepreneur, being strategic with your time and exactly… Read the rest

The big question you should be asking yourself: Design Thinking 101 for entrepreneurs & innovators

Okay, here’s the big question: Am I solving the right problem? Recently I got to travel back to my ‘home away from home,’ The University of Georgia, to speak on a panel and record a podcast interview. While there, I had… Read the rest

Do. the. thing.

I’m going to admit something that makes me feel a bit stereotypical, but I’m just going to go ahead and own it… I’m a total sucker for cheesy, highly predictable romantic comedies. I seriously love them all –  When Harry… Read the rest

Sales is the easy part

I recently grabbed lunch with one of my good friends who owns her own service-based business. I don’t know how we landed on the topic of sales, but I was surprised to hear that she felt the exact same way… Read the rest

Letting go of perfection… and embracing process

I’ve made a commitment to myself to create more, less “perfect” content. I don’t want to just write about best practices in entrepreneurship, I want to live them. That means that I’m going to be trying and failing with the… Read the rest

Squirrel!? 3 strategies to help you figure out your ideal customer & increase focus

When starting to build and grow a business, if you want to simplify it down to the basics, there are two key strategic questions to answer while developing your product or service: Who is my ideal customer?How can I position… Read the rest

Scrappy Marketing: Are you Ready to Cut Through the Clutter?

It seems that whether you’re a startup working to build a reputation and grow your company or a well-established enterprise that needs to stay relevant and top-of-mind, you’re always going to be working to cut through the clutter. It’s also… Read the rest